Pizza Hut Book It: A Program That Encourages Reading

## Background Pizza Hut's Book It! program is a reading incentive program designed to motivate children to read more. The program was launched in 1984 and has since been implemented in schools across the United States. ## How It Works Book It! is a voluntary program that is typically offered to students in grades K-6. To participate, students must read a certain number of books each month. Students who meet the reading goal receive a free personal pan pizza from Pizza Hut. ## Benefits of the Program Research has shown that the Book It! program has a number of benefits, including: - Increased reading motivation: Students who participate in Book It! are more likely to read more books than students who do not participate in the program. - Improved reading comprehension: Students who participate in Book It! show gains in reading comprehension. - Increased interest in reading: Students who participate in Book It! develop a greater interest in reading. ## Criticisms of the Program The Book It! program has also been criticized for a number of reasons, including: - Promotion of unhealthy food: Critics argue that the program promotes unhealthy food choices by rewarding students with pizza. - Lack of focus on quality: Critics argue that the program does not focus on the quality of the books that students read. ## Conclusion Despite the criticisms, the Book It! program remains a popular reading incentive program. The program has been shown to have a number of benefits, including increased reading motivation, improved reading comprehension, and increased interest in reading.

Pizza Hut Book It